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Tips for Businesses: Leveraging the Internet for Business Use
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Tips for Businesses: Leveraging the Internet
for Business Use

The Internet's ability to share information over miles of communication lines makes it a valuable resource. Businesses can use the Internet for global communication, corporate research, product development, customer support, and marketing. In particular, the World Wide Web offers a user-friendly way for companies to distribute information about their products and services and access information from other businesses.

If you are planning to connect your business to the Internet, consider the following:

  • How many employees will need access to the Internet? How many will need simultaneous access?
  • What will be your primary use of the Internet?
  • What computer equipment is available for connecting to the Internet?
  • Are computers at your company connected with a Local Area Network (LAN)?
  • Do your computers contain sensitive or confidential information? How important is security?
  • Do you plan on creating an Internet presence for your company?
  • Do you have onsite computer professionals?

Several forms of connectivity are currently available, including the following:

  • Dial-up modem connections, which allow full graphical access using Windows or Macintosh operating systems, but can comfortably serve only one user at a time.
  • Integrated Services Digital Networks, which provide continuous connectivity at faster speeds and can service an entire workgroup attached to a LAN. However, some special hardware is required.
  • Frame relay, which also requires special equipment, but can serve many simultaneous users.

An Internet Service Provider can help determine the best way for your business to connect to the Internet. Before selecting a provider, be sure to evaluate what the provider offers. Ask about the range of connectivity options and upgrading possibilities, the quality and availability of support staff, the provider's connection to the rest of the Internet, and the availability of customized services. Finally, check with the Better Business Bureau for a report on the provider.

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