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Better Business Bureau members receive many valuable benefits. Below is a short summary of the many programs and services offered: You gain public trust and confidence through the BBB’s efforts in helping the public recognize that legitimate firms care about and are doing something to maintain their trust. The BBB’s job is to make sure every dollar spent in the marketplace is spent with legitimate businesses. Self-Regulation The Bureau is committed to the concept of self-regulation as the healthiest for businesses and consumers. Everything the BBB does is designed to strengthen reputable businesses and, at the same time, protect the public. Member Identification Program The statement that you’re a member in good standing says, “ I am an ethical business who cares about my community." The BBB Logo or plaque prominently displayed at your place of business, or in advertisements, gives a favorable first impression and a competitive advantage. Internet & Telephone Company Reports This Web site has reports on companies and charities both in our area and nationwide. Every BBB Member is listed on our Web site and identified as a member with an icon. A link to each member’s Web site and a map to their business is also available. Each week, we provide thousands of company reports to callers. InternetWorks For Members: Reliability Mall No business can ignore the opportunities the Internet creates. Market to customers regionally, nationally, and even worldwide. A basic Web page will be created and hosted on the Reliability Mall as part of your initial BBB membership. Options to upgrade are available. Check it out at www.reliabilitymall.com. E-commerce is booming, with just a glance “Show everyone you deliver what you promise.” Build confidence and trust on the Internet with our highly recognized BBB seals. Details at www.bbbonline.org Plaques/Decals By displaying your BBB plaque and decal, the credibility of your company will be enhanced with walk-in customers, creating an immediate trust by association. They reaffirm your commitment to customer satisfaction and strong business ethics. Dispute Resolution Services As a participant in the Member Identification Program (MIP), you will receive free mediation and arbitration services should a customer file a complaint against your company, which is far less costly than utilizing the services of an attorney. It also assures your customers that their concerns will be addressed. Business Cents Program This business-to-business program assists members in settling non-payment disputes with their business customers. Charity Review This program allows you to be selective in your charitable giving and to avoid donating money to charities that do not meet BBB guidelines. Advertising Review To encourage ‘truth in advertising,’ the BBB monitors advertising claims that may be false or misleading. This is a valuable tool for maintaining ethical standards among competitors within your industry. The BBB will also review your company’s advertising at no cost. MEMBERS ONLY Affinity Discount Programs As a BBB member, your company receives discounts on numerous services such as credit card processing and web site development. Check our Web site frequently for new services available to you at: http://www.bbbhou.org/memonly.html. Customer Satisfaction Cards These pre-addressed, postage paid note cards help track customer satisfaction and offer valuable feedback on your company's performance. Member Newsletter Our monthly member newsletter, Better Business, keeps members informed about current BBB activities as well as articles of interest to both businesses and consumers. Members Only Line To ensure that you receive priority service, the BBB provides our members with an unlisted telephone number that can be utilized by both you and your employees. Industry Brochures These brochures are designed for the purpose of educating your customers about your particular industry. We recommend that you stamp your company name, address and phone number on these pamphlets and make them available to your customers. Many members display them in their reception areas. Industry Referral Listings Consumers looking for a business in your industry can request a listing of BBB members, which will give you an edge over your competitors and increase your customer base. Co-op Newspaper Advertising From time to time, the BBB offers co-operative advertising program gives you an opportunity to let the public know that you are a member of the BBB. Your ad, which appears under the trusted BBB name and logo, will increase your customer base by getting your name out to the public. Business & Consumer Education The BBB reduces the number of complaints by educating both businesses and consumers with seminars, speeches and media exposure. “Simply
stated … You may never know how many customers you’ve gained because of BBB reliability reports, but even one business transaction can often pay for a full year’s membership. A recent Gallup poll showed 85% of consumers prefer to do business with a BBB member- this may be one of your greatest assets. |
